25 Jun Blog Creative Packaging that Tells a Compelling Visual Story Posted by Anastasia June 25, 2018 Storytelling Through Packaging Almost everything you encounter in life tells a story. An inscription inside a book, an old medal in you... Continue reading
09 Jun Blog How Green Is Your Packaging? Posted by Anastasia June 9, 2018 Consumers demand an ethical stance from beauty brands, and the latest focus is on product packaging. Mintel recommends three things to ... Continue reading
05 May Blog The Challenges of Packaging Design Before Computers Posted by Anastasia May 5, 2018 Before computers, creating art used for print production was referred to as the “mechanical paste-up process” and it was not only arduo... Continue reading
30 Apr Blog Design for the Changing Environment Posted by Anastasia April 30, 2018 Today’s environmentally-savvy consumers want innovate package design that addresses ecological implications As the strain on the earth’... Continue reading
28 Apr Blog The Process & Profitability of Sustainable Packaging Posted by Anastasia April 28, 2018 With very little fanfare, McDonald’s Corporation announced that it was taking steps to eliminate the use of polystyrene drink container... Continue reading
02 Mar Blog The Anatomy of Retail Shopping Bags Posted by Anastasia March 2, 2018 We break down the elements of retail shopping bags, because nothing about them is skin deep. Structural packaging design, graphics and ... Continue reading