{"id":403792,"date":"2018-04-21T00:01:04","date_gmt":"2018-04-20T23:01:04","guid":{"rendered":"https:\/\/cbscompany.com\/uncategorized-tr\/kokleri-sanat-ve-tasarim-evrimine-dayanan-renk-stratejileri\/"},"modified":"2018-04-21T00:01:04","modified_gmt":"2018-04-20T23:01:04","slug":"kokleri-sanat-ve-tasarim-evrimine-dayanan-renk-stratejileri","status":"publish","type":"post","link":"https:\/\/cbscompany.com\/tr\/blog\/kokleri-sanat-ve-tasarim-evrimine-dayanan-renk-stratejileri\/","title":{"rendered":"K\u00f6kleri Sanat ve Tasar\u0131m Evrimine Dayanan Renk Stratejileri"},"content":{"rendered":"<p>Evrim. Sanat\u00e7\u0131lar ekonomide, politikada ve \u00f6zellikle de k\u00fclt\u00fcrdeki de\u011fi\u015fimlere yan\u0131t verirken tasar\u0131m\u0131n ayr\u0131lmaz bir par\u00e7as\u0131d\u0131r. Rengin bu evrimdeki rol\u00fc s\u00f6z konusu oldu\u011funda, k\u00f6kl\u00fc toplumsal de\u011fi\u015fimlere dayanan trendlerin, ge\u00e7ici heveslere k\u0131yasla daha fazla \u00f6zg\u00fcnl\u00fc\u011fe ve kal\u0131c\u0131 g\u00fcce sahip oldu\u011fu a\u00e7\u0131kt\u0131r. InVisiO Color Inspirations 2019+, sanat ve tasar\u0131m\u0131n bir zamanlar ve gelecekteki geli\u015fimini inceliyor.   <\/p>\n<p>InVisiO tasar\u0131mc\u0131lar\u0131 k\u00fcresel mega e\u011filimleri ara\u015ft\u0131r\u0131yor ve ortaya \u00e7\u0131kan ve uzun vadeli toplumsal e\u011filimlerle rezonansa giren paletler geli\u015ftirmek i\u00e7in derin ve geni\u015f renk ara\u015ft\u0131rmalar\u0131 yap\u0131yor. Bu y\u0131l\u0131n koleksiyonu Ta\u015f Devri&#8217;nin mineralleri ve yerli k\u00fclt\u00fcrlerin el yap\u0131m\u0131 sanat\u0131yla ba\u015fl\u0131yor. G\u00fcn\u00fcm\u00fcz\u00fcn bazen sinir bozucu tekno do\u011fal esteti\u011fine bir bak\u0131\u015f at\u0131yor ve ortak miras\u0131m\u0131z\u0131n gelecekteki renk, malzeme ve kaplama tercihlerine nas\u0131l damgas\u0131n\u0131 vuraca\u011f\u0131n\u0131 ara\u015ft\u0131r\u0131yor.  <\/p>\n<p>Etkili ve geli\u015fmekte olan d\u00f6rt renk paletinden olu\u015fan 2019 ve \u00f6tesi koleksiyonu, miras\u0131m\u0131z\u0131 onurland\u0131rd\u0131\u011f\u0131m\u0131z, malzemelerde do\u011fay\u0131 arad\u0131\u011f\u0131m\u0131z, tekno-belirsizli\u011fi kucaklad\u0131\u011f\u0131m\u0131z ve ger\u00e7ek zanaata de\u011fer verdi\u011fimiz bir d\u00fcnyay\u0131 inceliyor.<\/p>\n<p><strong>Ta\u015f Devri: <\/strong>Ta\u015f, mermer ve mineraller gibi ilkel malzemeler, kusurlu g\u00fczellikleri, \u00e7ok y\u00f6nl\u00fc dokular\u0131, s\u00fcreklilikleri ve dayan\u0131kl\u0131l\u0131klar\u0131yla d\u00fcnya \u00e7ap\u0131nda yank\u0131 uyand\u0131r\u0131yor. Beklenmedik \u00fcr\u00fcn kategorilerindeki paletler bu malzemelerden ilham al\u0131yor. Renkler, do\u011fal ta\u015fta yayg\u0131n olan boz kahverengi, mantar, k\u00f6m\u00fcr ve istiridye renklerinin binlerce tonuna d\u00f6n\u00fc\u015ft\u00fcr\u00fclmekte ve kar\u0131\u015ft\u0131r\u0131lmaktad\u0131r. Ton s\u00fcr ton renk paletlerinin kullan\u0131m\u0131yla, doku (hem g\u00f6r\u00fcn\u00fcr hem de dokunsal) her t\u00fcrl\u00fc tasar\u0131m\u0131n temel bile\u015feni haline geliyor.   <\/p>\n<p><strong>\u0130nsan \u0130zi:<\/strong> Teknoloji hayat\u0131m\u0131za giderek daha fazla girdik\u00e7e, insanlar insan dokunu\u015funu hat\u0131rlamak istiyor. Sanat\u00e7\u0131lar ve tasar\u0131mc\u0131lar &#8220;el yap\u0131m\u0131&#8221; zanaat izlenimi yaratmak i\u00e7in farkl\u0131 malzemeler deniyor. Bu palet, insano\u011flunun iz b\u0131rakma ihtiyac\u0131n\u0131n zaman i\u00e7inde nas\u0131l geli\u015fti\u011fini yans\u0131t\u0131yor. Renkler en eski uygarl\u0131klara kadar uzanmakta ve zengin derin tonlar, m\u00fccevher tonlu maviler ve ye\u015filler, s\u0131cak pi\u015fmi\u015f toprak ve yar\u0131 saydam kehribar dahil olmak \u00fczere do\u011fada bulunan malzeme ve pigmentlerden ilham almaktad\u0131r.   <\/p>\n<p><strong>Tekinsiz Vadi: <\/strong>Bilim ve teknoloji hayat\u0131m\u0131za her ge\u00e7en g\u00fcn daha fazla m\u00fcdahale ederken, i\u015fler biraz tuhafla\u015f\u0131yor. \u0130nsan derisini taklit eden sentetik malzemeler, ger\u00e7e\u011fe yak\u0131n robotlar ve art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik gibi geli\u015fmeler sayesinde, insan ve yapay aras\u0131ndaki \u00e7izgi bulan\u0131kla\u015f\u0131yor ve bizi rahats\u0131z ediyor. Bu palet, ger\u00e7ek insana benzeyen ama tam olarak benzemeyen suretlerin \u00fcrk\u00fct\u00fcc\u00fcl\u00fck ve belirsizlik duygular\u0131n\u0131 ortaya \u00e7\u0131kard\u0131\u011f\u0131 \u00f6nermesini ara\u015ft\u0131r\u0131yor. Buna kar\u015f\u0131l\u0131k olarak, bu rahats\u0131zl\u0131\u011f\u0131 kucaklayan ve orijinal bir \u015fey yaratmak i\u00e7in onunla oynayan bir post-insan esteti\u011fi ortaya \u00e7\u0131k\u0131yor. Bu paletteki renkler, rahats\u0131z edici e\u015fle\u015fmelerle stat\u00fckoya meydan okuyor.    <\/p>\n<p><strong>Miras: <\/strong>\u0130nsanl\u0131k nesiller aras\u0131ndaki ba\u011f\u0131 onurland\u0131r\u0131yor ve eylemlerimizin etkilerinin ancak on y\u0131llar veya y\u00fczy\u0131llar sonra ortaya \u00e7\u0131kaca\u011f\u0131n\u0131 anl\u0131yor. Bu anlay\u0131\u015f, t\u00fcketime y\u00f6nelik tutumlar\u0131m\u0131z\u0131 de\u011fi\u015ftiriyor. \u00c7\u00fcr\u00fcmenin g\u00fczelli\u011fini kutluyor ve geri d\u00f6n\u00fc\u015f\u00fcm ve ileri d\u00f6n\u00fc\u015f\u00fcm yoluyla \u00fczerimize d\u00fc\u015feni yap\u0131yoruz. Eski yeni oluyor, tekrar eski oluyor ve bu b\u00f6yle devam ediyor. Biyolojik olarak par\u00e7alanabilen ve g\u00fcbrele\u015febilen re\u00e7inelerin kullan\u0131ld\u0131\u011f\u0131 bu palet, gelecek nesiller d\u00fc\u015f\u00fcn\u00fclerek olu\u015fturulmu\u015ftur. Renk form\u00fclasyonlar\u0131 ayr\u0131ca elementel pigmentler i\u00e7eren geli\u015fmi\u015f biyo-bazl\u0131 masterbatchlere dayanmaktad\u0131r.     <\/p>\n<p>Makale Kayna\u011f\u0131: <a href=\"https:\/\/www.brandpackaging.com\/articles\/86126-color-strategies-rooted-in-art-design-evolution\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.brandpackaging.com\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Evrim. Sanat\u00e7\u0131lar ekonomide, politikada ve \u00f6zellikle de k\u00fclt\u00fcrdeki de\u011fi\u015fimlere yan\u0131t verirken tasar\u0131m\u0131n ayr\u0131lmaz bir par\u00e7as\u0131d\u0131r. Rengin bu evrimdeki rol\u00fc s\u00f6z<\/p>\n","protected":false},"author":2,"featured_media":403794,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[7017],"tags":[7044,7026,7055],"class_list":["post-403792","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-ambalaj-arastirmalari-ve-trendler","tag-ambalaj-tasarimi","tag-ambalajlamada-etkiler-ve-teknoloji"],"acf":[],"_links":{"self":[{"href":"https:\/\/cbscompany.com\/tr\/wp-json\/wp\/v2\/posts\/403792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cbscompany.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cbscompany.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cbscompany.com\/tr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/cbscompany.com\/tr\/wp-json\/wp\/v2\/comments?post=403792"}],"version-history":[{"count":0,"href":"https:\/\/cbscompany.com\/tr\/wp-json\/wp\/v2\/posts\/403792\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cbscompany.com\/tr\/wp-json\/wp\/v2\/media\/403794"}],"wp:attachment":[{"href":"https:\/\/cbscompany.com\/tr\/wp-json\/wp\/v2\/media?parent=403792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cbscompany.com\/tr\/wp-json\/wp\/v2\/categories?post=403792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cbscompany.com\/tr\/wp-json\/wp\/v2\/tags?post=403792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}